Will this make cardboard obsolete? Or is it one of Upper Deck's last gasps at relevance? I have to wonder what the price point of something like this will be, and if the card companies have once again missed the target if they're trying to hit in terms of audience by forcing something on them they weren't necessarily asking for nor can they afford. Also, with the trend in technology moving toward smaller and smaller devices, the "cards" look awfully big and cumbersome to be something collected in quantity and long term.
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